We Made a Video for Odoo. Then They Made One About Us.
A while back, one of Odoo's Canadian partners, Cudio, came to us to produce a video campaign for their business. We took the job, learned the platform inside out, and walked away thinking: this is exactly what we've been looking for.
That's how Mainspring became an Odoo customer.
Before the switch, we were running on a patchwork of tools – HubSpot, Monday.com, Google Sheets, Docs – all doing their jobs but none of them talking to each other. As a small team, that friction adds up fast. Customers falling through the cracks. Context living in someone's head instead of the system. The usual stuff.
Odoo pulled it all under one roof. CRM, project management, website, contractor database. When a lead fills out our contact form, it lands straight in the CRM. When I need a camera operator in Atlanta, I can find one in 30 seconds. The website we built on it is ranking us in the top three locally for key search terms — and we're starting to show up nationally too. Half our leads over the past six months have come from SEO we barely had to think about.
Odoo noticed we were walking the talk, and asked us to share our experience on camera. The result is the video below.
If you're a small business drowning in disconnected tools, it's worth a watch.
Huge thanks to Odoo for featuring us again, and for teaching Ben what it's like to be in front of the camera!
Ready to Create Your Next Corporate Video?
The gap between average corporate video and exceptional corporate video comes down to strategy and craft. At Mainspring Agency, we're a Canadian video production company that helps brands create video content that actually moves the needle. Whether you need a brand film, a product explainer, or a full video marketing strategy, we'd love to talk about what's possible for your business.
Get in touch with Mainspring Agency to start planning your next corporate video project.
